15 January 2025
Selling a home is no longer just about putting a “For Sale” sign in the yard and hoping for the best. Today’s home buyers are savvy, picky, and have thousands of options at their fingertips thanks to online listings. That's where home staging comes in—a game changer that can make or break the way buyers view (and value) your home. But as with all things, trends in home staging evolve. What worked a few years ago might make your home seem dated today. So, let’s dive into what’s hot and what’s not in the world of home staging in 2023.
Why Home Staging Matters
Before we get into the nitty-gritty, let’s talk about why home staging is such a big deal. You know how people say, “First impressions matter”? Well, staging is essentially the first impression your house makes on potential buyers. It transforms a lived-in home into a blank canvas that buyers can envision as their own.And get this—staged homes sell for 6-10% more on average than non-staged ones. They also tend to spend less time on the market. In short, staging is like dressing your house in its best outfit for picture day.
What’s In: The Hottest Home Staging Trends
Let’s start by talking about what’s currently stealing the show in home staging. If you’re getting ready to sell, these are the techniques and styles you’ll want to embrace.1. Neutral, But Warm Color Palettes
Gone are the days of stark whites and icy grays. While neutral tones are still the foundation of great staging, buyers in 2023 are craving warmth. Think soft taupes, creamy beiges, and even subtle earth tones like olive or terracotta.Why the shift? It’s partially psychological. Warm colors create a sense of calm and make a house feel more inviting. Buyers subconsciously associate warmth with comfort—exactly the vibe you want to project.
2. Sustainable (and Stylish) Decor
Sustainability isn’t just trendy—it’s a lifestyle. More buyers are eco-conscious, which means the materials and decor in a staged home need to reflect that. Furniture made from reclaimed wood, organic textiles, and even potted plants (hello, fiddle-leaf figs!) are all the rage.Here’s the kicker: sustainable decor doesn’t just appeal to buyers’ values; it also makes the home feel more luxurious and on-trend. It’s a win-win.
3. Home Office Spaces
Remember when the pandemic turned everyone’s kitchen table into a makeshift desk? Well, buyers now expect dedicated home office spaces. Even if your home doesn’t have an extra room, staging a nook with a sleek desk and comfortable chair can do wonders.Pro Tip: Add details like a stylish desk lamp, a stack of books, or a small potted plant to make it feel functional yet cozy.
4. Strategic Minimalism
Minimalism is still in, but not the cold, echoey kind. We’re talking about “strategic minimalism,” where every piece in the room serves a purpose. Think clean lines, clutter-free surfaces, and a balance of open space and cozy touches.It’s not about stripping the room bare; it’s about letting the room itself shine. Buyers should see the potential in the space, not a pile of your personal belongings.
5. Lifestyle Staging
In 2023, staging has become more about selling a lifestyle than just a house. Do you have a cozy reading nook? Flaunt it with a book, some tea, and a soft throw blanket. Got a dreamy outdoor patio? Stage it with string lights and a bottle of wine.The idea is simple: show buyers not just what the house is, but how they could live in it. The more aspirational (yet achievable) the vision, the better.
What’s Out: Trends That Are So Yesterday
Not all trends age gracefully. Some staging techniques that were once considered cutting-edge are now major turn-offs. Here’s what you should avoid if you want your home to feel modern and market-ready.1. Overpersonalization
Ever walked into a house and been bombarded by family photos and quirky knick-knacks? It might be charming to the owner, but for buyers, it’s a distraction. Personal items make it harder for people to imagine the home as theirs.Instead, aim for a clean, universal look. That doesn’t mean completely sterile—just keep it neutral and tasteful.
2. Over-the-Top Themes
Beach-themed bathrooms with seashell everything? Farmhouse overload with shiplap on every wall? Hard pass. Over-the-top themes might have been a hit on Pinterest a few years ago, but they’re outdated and often alienate buyers.Instead, opt for subtle nods to a theme. A nautical touch here, a rustic element there—it’s all about balance.
3. Dark, Heavy Furniture
Bulky, oversized furniture makes rooms feel smaller and less inviting. It’s 2023—buyers want light, airy, and open spaces! Replace that massive mahogany sofa with something sleek and modern.Even if you love your big furniture, remember that staging isn’t about you. It’s about what appeals to buyers.
4. Ignoring Outdoor Spaces
In today’s market, outdoor spaces matter just as much as indoor ones. Neglect your patio, deck, or garden, and buyers might feel like they’re missing out.Gone are the days when throwing some plastic chairs outside was enough. Today, people want outdoor spaces to feel like an extension of the home. Think cozy seating, tasteful landscaping, and maybe even a fire pit.
Quick Tips for Successful Home Staging
- Light It Up: Natural light is your best friend. Open the curtains, clean the windows, and add lamps where needed.- Smarten Up the Smells: No overpowering candles! Stick with subtle, fresh scents like citrus or linen.
- Don’t Forget Curb Appeal: First impressions start before buyers even walk in the door. Trim the hedges, pull the weeds, and add a welcoming touch like a seasonal wreath.
- Hire a Pro, If Needed: Staging might seem easy, but it’s an art. Bringing in a professional can help you get top dollar for your home.
Final Thoughts
Home staging isn’t one-size-fits-all—it’s about creating an emotional connection between the buyer and the space. The good news? By knowing what’s in and what’s out, you can make your home stand out for all the right reasons. Whether you’re embracing warm colors, ditching outdated themes, or turning an awkward corner into a home office, smart staging can make a difference.At the end of the day, buyers won’t just remember the features of your home—they’ll remember how it made them feel. And isn’t that the whole point?
Kova Pratt
Home staging is evolving; minimalism and sustainability are in, while overly ornate designs are out. As buyers prioritize functionality and eco-friendliness, staging that highlights space and natural elements will resonate more than ever.
March 31, 2025 at 3:13 AM